It's common for people to misunderstand the terms bespoke and made-to-measure. In fact, many assume they mean the same thing, and yet this is not the case.
Both are distinct from the off-the-rack suits that you can walk out with right away, but there's a key difference. While made-to-measure suits adapt a pre-existing pattern around your measurements, a bespoke suit is created entirely from scratch with no reference to a pre-existing design.
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